
Japanese Consumer Behavior: 3 Mindsets to Know
When your Japanese customers encounter your product or service, what mindsets prompt them to either make a purchase or turn away?
Read More

What Social Media Do Japanese Use? A Marketer's Guide
What social media posts prompt in-store visits? Which social media platforms did the best at converting users to make first-time purchases? These statistics might surprise you.
Read More

How to Do Market Research Like a Japanese
Here’s where to go to get the latest on industry-specific statistics, consumer reports, emerging market segments, and market analytics for Japan.
Read More